Hi! For this week I wanted to share a little bit about the dog food brand, Ollie. I recently saw they were hiring a junior designer on LinkedIn, so I did some researching and I am just obsessed with their branding.

Their imagery is clean and pleasing to the eye, and they are great at maintaining their brand identity through cohesive photography. These photos remind me of the simple photos I take of my dogs with my digital camera just because they are so cute. It isn’t too fancy or high end, and I think that appeals to a lot of dog owners, especially as Gen Z grows up and looks more into owning pets.

I am seriously obsessed with their brand, I love how they are keeping up with trends and being mindful with their aesthetic. To me, this shows passion and dedication as a brand.

As you can see, their website and social media are also beautifully done. As a consumer, this makes me feel like this brand really cares.

And finally, their packaging looks phenomenal as well.

My dream as a designer is to work for a pet food brand like this.

Thank you for reading!